Another collaboration with Figma in the books: this time designing and capturing their 2025 brand merch set to launch at Config US and Config London.
We landed on a collection of apparel, objects and accessories inspired by the collaborative roots of the product itself, paired with illustration and to-the-point language reminiscent of early desktop publishing. The results is a suite of merch that plays with scale, illustration and a plainspoken voice of the ultimate design partner.
From there, we creative directed and produced the campaign, casting real Figmates and friends of Figma.